REPLAY - Tuesday, April 18, 2023
Web tracking performance & receptivity...
How to accelerate your time to market and get an immediate ROI
You use the best tracking solutions to analyze and optimize your web journeys and improve their performance.
However, none of these technologies allow you to control their proper implementation and execution.
DoD - Governance Manager puts you just a few clicks away from the Holy Grail of Digital Analytics.
Vincent Bézard
Director of the D2C Excellence Campus
L'Oréal Europe
Nicolas Alix
Digital Analytics Consultant
Converteo
Marc-Henri Delugeau
Expert Consultant in Digital Analytics for large groups
In this webinar / What you will learn...
In this webinar, you will learn about:
- the benefits of the centralized tagging plan repository
- the power of the end-to-end visitor journey tracking analyzer
- how to ensure relevant, reliable and compliant online data collection
- how to accelerate, automate and industrialize the tracking acceptance process
- how to manage the migration from GA3 (or other) to an alternative solution
So you never have to ask yourself these questions again:
- Is my Datalayer loaded at each necessary step of the visitor's journey?
- Are there unjustified redundancies in the tags or in the DataLayer?
- Are my purchase and transformation paths well tracked from end to end?
- Is my data retained when I move to a third party domain?
- Does my data comply with my tagging plans?
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