The migration of tracking tools is a delicate process: any change on your site can alter the quality of the data...
Tag migration
Dior Couture combines tracking performance and RGPD compliance. Discover their solutions for maximizing data impact while...
Rémi Harari - Digital Performance Manager at Dior Couture and Charles Cortés - Senior Manager Analytics at Converteo offer you...
56% of abandonments come from inconsistent data! and at unexpected costs, according to Baymard Institute. The basket:...
There's a lot of talk about A/B testing in digital strategies. It has become a reflex to optimize a user path, to test two...
At the "Digital Analytics: Adapt or Regress" breakfast, organized by Data on Duty, a panel of experts and...
A veritable litigation industry is emerging around these regulations, putting legal and digital departments under constant pressure. 1 Background...
Key takeaways from the Data On Duty Masterclass: Data is worthless if it doesn't generate...
Mobile applications have become the heart of interaction between consumers and businesses. Whether you want to manage your...
Every year, you analyze an average of 50,000 pages - 200,000 pages manually for larger teams.
Artificial Intelligence: revolution or illusion in Digital Analytics? Over the past two years, AI has aroused a mixture of...
Even for the best of marketing teams, embarking on a tracking migration can be stressful. This is...
The migration of tracking tools can be fast (a few weeks) or longer. It all depends on the number of sites and/or...
Migration of tracking tools is a delicate process that can have serious consequences for accuracy and security...
Tracking migration from A to Z!
The migration of tracking tools is delicate and can have a negative effect on the accuracy and security of the collected data (erroneous, multiple or even fragmented). For you, we take care of everything from A to Z!
