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SKU Governance

Guarantee the reliability of your product data.

Secure your revenue by ensuring complete consistency of prices, stock, and product attributes between your PIM and your sales channels (Web, App, Ads).
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SKU Governance

The quality engine for your product catalog.
01
In-Depth Audit & Mapping
Exhaustive analysis of data flows to reveal inconsistencies invisible to the naked eye.
Intelligent Crawling: Navigation simulation from different traffic sources to detect contextual errors.
Triple Comparison: Automatic reconciliation between Database (PIM), Datalayer, and actual Front-end.
Shadow Products: Immediate identification of products visible online but absent or unpublished in the PIM.

AUDIT

Complete scan of the catalog.
Comprehensive scan (Web/App)
Detection of Orphan Variants
PIM/Front Comparison
See details
In-Depth Audit & Mapping
Exhaustive analysis of data flows to reveal inconsistencies invisible to the naked eye.
Intelligent Crawling: Navigation simulation from different traffic sources to detect contextual errors.
Triple Comparison: Automatic reconciliation between Database (PIM), Datalayer, and actual Front-end.
Shadow Products: Immediate identification of products visible online but absent or unpublished in the PIM.
02
Advanced Risk Detection
Secure your sales funnel against technical errors.
Secure your sales funnel against technical errors. Price Consistency: Check the validity of the active price (standard, promotions...) and currencies between the product sheet, the cart, and the checkout.
False Stocks: Detection of products displayed as "In Stock" but unavailable at checkout.
Media Integrity: Identification of content not meeting expectations (product name, description, metadata…).

DETECT

Identification of errors
Price Inconsistencies (Front vs Back)
Visual Stockouts
Missing attributes
See details
Advanced Risk Detection
Secure your sales funnel against technical errors.
Secure your sales funnel against technical errors. Price Consistency: Check the validity of the active price (standard, promotions...) and currencies between the product sheet, the cart, and the checkout.
False Stocks: Detection of products displayed as "In Stock" but unavailable at checkout.
Media Integrity: Identification of content not meeting expectations (product name, description, metadata…).
03
Automatic Normalization
A single, clean reference framework for all your sales channels.
Rules Engine: Automatic harmonization of measurement units (cm/mm, kg/g) and attribute formats.
Taxonomy Correction: Automatic re-categorization of products wrongly classified in the breadcrumb.
SKU Naming Rules

STANDARDIZE

Data normalization.
Centralized Taxonomy
SKU Naming Rules
Currency compliance
See details
Automatic Normalization
A single, clean reference framework for all your sales channels.
Rules Engine: Automatic harmonization of measurement units (cm/mm, kg/g) and attribute formats.
Taxonomy Correction: Automatic re-categorization of products wrongly classified in the breadcrumb.
SKU Naming Rules
04
Control Tower 24/7
Pilot the health of your catalog with real-time KPIs.
Health Score: Overall data quality scoring and detailed breakdown by category.
Predictive Alert: Immediate notification in case of an abnormal drop in the number of valid SKUs.
Workflow Integration: Automatic creation of tickets (Jira, Slack) upon detection.

MONITOR

Continuous monitoring.
Real-Time Alerting
Quality Dashboards
Incident history
See details
Control Tower 24/7
Pilot the health of your catalog with real-time KPIs.
Health Score: Overall data quality scoring and detailed breakdown by category.
Predictive Alert: Immediate notification in case of an abnormal drop in the number of valid SKUs.
Workflow Integration: Automatic creation of tickets (Jira, Slack) upon detection.
05
Generative Enrichment (GenAI)
Transform raw technical sheets into selling and SEO/GEO optimized content thanks to AI.
Marketing Writing: SEO/GEO… Generation of unique descriptions tailored to the market.
SEO & GEO optimization: Automatic adaptation of content to local specificities.
Computer Vision: Suggestion of missing attributes (color, material) based on visual analysis.

ENRICH

For AI & Search.
AI Ready Metadata Standard
SEO & GEO optimization
Descriptions enrichies
See details
Generative Enrichment (GenAI)
Transform raw technical sheets into selling and SEO/GEO optimized content thanks to AI.
Marketing Writing: SEO/GEO… Generation of unique descriptions tailored to the market.
SEO & GEO optimization: Automatic adaptation of content to local specificities.
Computer Vision: Suggestion of missing attributes (color, material) based on visual analysis.

Integrations & Ecosystem

PIM / ERP

Connect Akeneo, SAP, Salesforce to validate your source data.

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Backend Integrity

  • Real-Time Sync: Detection of catalog discrepancies.
  • Attribute Validation: Checking required fields.
  • Alerting Stock: Prevention of sales out of stock.
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AI & Search

Prepare your data for generative AI and search engines.

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Data AI-Ready

  • Structured Data: Optimized Schema.org.
  • Context: Rich metadata for LLMs.
  • Semantics: Improvement of internal search.
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Strategic Use Cases

Responding to major challenges in product quality and omnichannel commerce.
Web vs App vs Store

Omnichannel Consistency

Make sure that the price shown online is the same on the mobile app and in store.
Risk Impact: 57% of returns are due to poor or misleading content.
Google / Meta Shopping

Flow Reliability

Avoid the rejection of your products on marketplaces and advertising platforms due to incorrect data.
Conversion Impact: -15 to 20% conversion on a poorly ranked product.
Price Errors

Margin Protection

Instantly detect pricing errors (too low or too high) that impact your margins or your conversion.
Abandon Impact: Missing product info = 30% of cart abandonments.

AI-driven commercial performance

DoD Platform Cloud is a premium SaaS solution that allows commerce leaders to orchestrate, activate, and optimize product intelligence at every touchpoint. We bridge the gap between your PIM and your Data Layer.
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